Digital technology-enabled plastic recycling initiatives can drastically reduce marine plastic pollution.
FREMONT, CA: Global plastic recycling solutions can limit 80 percent of plastic pollution entering waterways like the ocean. Research shows that plastics account for 85 percent of marine pollution. Approximately 11 million metric tons of plastic enter the ocean yearly and will triple in 20 years, causing 37 million metric tonnes of plastic waste accumulation by 2040.
Employing current and emerging technological solutions to recycle plastics before they reach the water bodies involves concerted collaboration and improvements to the supply chain.
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Industries, individuals, and governing bodies can integrate digital solutions like artificial intelligence (AI), the internet of things (IoT), and sensors to mitigate plastic pollution challenges.
Circular economy: The circular economy reuses plastic production and limits its exiting into water bodies and landfills. Reusing and recycling plastics can reduce the number of plastics entering oceans by 80 percent by 2040. It also aims to reduce virgin plastic production by more than 50 percent. The circular economy facilitates greater operational productivity by collaborating with mobile network operators and waste collection entities through digitalization.
Citizen engagement: Citizens can identify waste concentrations with mobile-enabled solutions, increasing access to raw materials for plastic manufacturing companies and achieving positive behavioral change. For instance, artificial intelligence (AI) and the Internet of Things (IoT) can improve bin monitoring and weighing or automate plastic segregation during public collection and recycling activities.
Increasing transparency: Plastics organizations can create digital marketplaces that ensure waste collectors receive fair prices for the plastic they sell by using online portals and mobile-based tools to connect all plastic supply chain players, allowing them to track the flow of waste materials in real time. These solutions provide high levels of transparency to the supply chain. This is essential to a brand that wants to use more ethically sourced recycled plastics in its manufacturing processes. A crucial component of developing a socially responsible plastics sector and preventing ongoing marine plastic waste is the ability of plastics organizations to trace the source, quality, and flow of plastic, as well as to prove the positive social and environmental impacts of their operations.
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